nicolas_gramnea
by Nicolas Gramnea | updated 12 May 2020

Your First $100 Online As A Service Provider

(with examples to follow)

Did you binge-watch every YouTube video on “how to make money online” but you still can’t figure out how to make your first sale?

You bought a course (or a couple), paid thousands, and all you got in return is an empty bank account?

make_$100_online_nicolas_gramnea

If This Sounds Familiar To You…

I have good news.

In this article, you’ll learn step-by-step (with examples), how to get your first paying client and make your first $100 online.

The best part? — it’s 100% FREE.

Grab yourself a drink and dedicate 5 minutes to read through.

I promise you that it will be worth your time.

Let’s begin.

Here’s a quick glimpse of what you’ll be learning today.

  • Clarify what you are selling
  • Define your customer
  • Pricing
  • Attraction Marketing
  • Successful case study
  • Scripts
  • Pitch (77% Response Rate)
  • Negotiation (64% Closing Rate)
  • Objection Handling
  • Onboarding
  • Money is on the follow-up
  • Conclusion

1.) Clarify What You Sell.

In one single-line explain to your prospect what you have to offer.

I {{service}} for {{price}} in {{time}}.

Example: I edit your YouTube videos for $100 with a 5 hours turnaround per video.

2.) To Whom Would You Be Selling?

Describe, clearly, to who are you gonna sell your services.

I offer {{service}} to {{niche}}.

Example: I offer video editing services to Gym Owners.

3.) How Much And Why?

a.) Your price, in the beginning, it’s a tool to gather feedback, testimonials, create belief in your own abilities, and test your offer.

First, you need to prove your expertise in the marketplace.

You must understand that your worth in the marketplace is ZERO, until…

…the opposite is proven and a client takes the wallet out to pay you.

Don’t let your ego to destroy your future… otherwise you’ll end up like 99% of service providers who never get their first paying client.

Your own belief does not dictate your worth! — that’s called… being insane.

Don’t flatter yourself too much. Get back to reality.

“Someone” sold you this illusion.

b.) Find your logical reason “why” it is discounted

BAD: “30% OFF.” /without reason.

GOOD: “Women Day.” / “Man Day.” / “Sales Day.” / “New Year.” / “Black Friday.”

I charge only {{price}} because of {{reason}} and I want to {{reason}}.

Example: I charge only $100 because of COVID-19 and I want to help Gym Owners recover faster.

Authenticity and transparency build trust.

4.) Attraction Marketing

You’ll post this script to your Facebook Personal, Facebook Groups, and Craigslist.

Hey Gym Owners.

For $100 I will edit your YouTube videos with a 5 hours turnaround per video.

Any video you need (personal, informational, educational, advertising).

If you’ve ever wanted to have professional videos on your YouTube Channel but didn’t know where to start, I’ll do it for you.

These videos will help you to do 3 things:

  • Attract more eyeballs;
  • Grow your brand authority;
  • Increase your perceived value;

I charge only $100 because of COVID-19 and I want to help Gym Owners recover faster.

Many studios will charge you up to $150/hour, so my offer is extremely generous!

Sincerely,
{{your name}} – Phone: {{phone number}}

P.S: If you know any Gym Owner that might need help with editing their own YouTube videos, please tag them.

5.) Successful Case Study

Joana tried this strategy for her CV designing services.

She helps people find a job for just $79.

It took her 5 hours to adapt the scripts to match her personality and voice, to post on Facebook and MilAnuncios (Craigslist of Spain).

She also used some outreach marketing methods.

Within 24 hours she got some surreal results.

17 interested people, resulting in 11 clients and over $500 profit.

Not so bad for her first attempt.

But let’s not forget about these other benefits:

  • She got her confidence up, and believe in her skills…
  • She got approved by the market…
  • She has testimonials…
  • She has new clients coming in from referrals…
  • She tripled her prices now.

Scripts

We’re offering CV designing services to people who are looking for a job.

Again, keep it simple. You’re a beginner, not a professional seller.

Be transparent, clear, and passionate about helping your client.

¡IMPORTANT!

  • Don’t take it personally – they don’t know you;
  • Never assume – your thoughts are a reflection of your insecurities, not reality;

The success is on follow up:

  • Clients appreciate your effort;
  • More follow up = higher possibility to sell your services;
  • You have nothing to lose and everything to gain;

a.) Pitch (77% Response Rate)

Hey {{prospect’s name}}.

I saw on {{place}} that you’re looking for a job on {{location}}.

I’m {{your name}} — I help people to get {{solution}} and {{benefit}}.

{{CTA – question}}

Hey Alex.

I saw on MilAnuncios that you’re looking for a job in Barcelona.

I’m Joana — I help people to get employed faster and earn higher salaries.

What position are you looking to work on?

b.) Negotiation (64% Closing Rate)

(client answers)

Hi, I’m Joana.

Tell me more about you.

(let the client speak)

Ok. Where are you from?

(let the client speak)

Ok. I’ll tell you what I do.

I personally help people get employed faster, by creating them a professional CV and showing them how to use the internet to find better companies to work for.

Now with the lock-down, it’s a good opportunity to prepare your CV and start a new path.

Would you like to know more about how I can help you?

(let the client speak)

Alright. Here’s the plan.

For being selected and having an interview faster, we’ll follow a simple 3 step process.

First – We talk about your actual situation. (skills, studies, etc.)

Second – With the information you give me I’ll write and design your CV and also I’ll show you how to use the internet to search for better companies.

Third – To guarantee that you successfully find a job that you’d like, I’ll also offer you coaching and accountability for 4 weeks.

Do you want to get started?

(let the client speak)

Great. All of this will be only $79.

Do you want to pay via PayPal or credit card?

YES

Look I’ll send you my website and you can make the payment there.

I’ll also send you my catalog so you can choose your favorite CV design.

(let the client speak)

Ok. After you complete the payment, send me the number of the design you like.

Tomorrow I’ll call you to talk about your working experience and start writing your CV.

At 12:00 it’s good?

(let the client speak)

Cool.

See you tomorrow {{name}}.

Have a great day.

NO

Ok. Can I know, please, why don’t you want a CV that would improve your chances to finding a better job?

(let the client speak – look at the objection section)

Ok, it’s no problem.

I’ll let you my website and my catalog if you’d need it in the future.

(let the client speak)

Great. One more thing.

Can I call you in 2 weeks to see how your progress is going?

(let the client speak – usually they say yes)

Ok. Have a great day {{name}}.

c.) Objection Handling

When a prospect tells you no, almost always is because…

He doesn’t trust you, so…

You should prepare ahead — have the most asked questions written down and learned.

Joana’s BOLD Guarantee
I guarantee that companies will call you for an interview.

What if they don’t call me
I’ll review your CV, re-write, and we will improve the methods of searching.

Not now, maybe later, I don’t know
I understand. Would you like to see 2 testimonials of other people I helped?

I need to think about
Ok, I call you tomorrow. Do you prefer morning or afternoon?

I pay after I find the job, I pay you after
I don’t usually offer this payment method, because it involves a big risk for me… 

…to protect myself you’ll need to sign a contract and I’ll need a much higher commitment from you. It would cost you $400, instead of $79.

I don’t have money
I’m with you. But this is something we all need to solve at a given moment. 

Having a professional CV will help you to find a job much faster and…

…you’ll get your money back multiplied by 20 within the first month of working.

Don’t you have a friend from whom you can borrow $79?

But if you have a good service and your intention is to help your client you should not be afraid of asking hard questions.

He’ll feel your dedication and “hard questions” will help your client find success faster.

d.) Onboarding

Day #1 (after he paid you)

Hey {{name}}.

Good morning, I catch you on a good moment to talk?

(let the client speak)

Ok. Let’s get started with your CV.

I need you to answer only 5 simple questions.

1.) Where would you like to work?

  • (let the client speak)

2.) How do you consider yourself? (personality, character)

  • (let the client speak)

3.) Do you have an old CV?

  • (let the client speak)

4.) What past works did you do, and what positions did you had?

  • (let the client speak)

5.) What’s your full name?

  • (let the client speak)

Perfect. I’ve everything I need. 

Your CV will be ready within next 3 days. 

After we get out of this call, I’ll send you a message and explain to you “how to make the photo.”

(let the client speak)

Ok {{name}}.

Have a great day. I see you in 3 days.

Message

Hey {{name}}.

The photo must be taken on a white wall.

You can do it yourself without a professional photographer, but ideally would be to have a friend or someone else taking the photo.

Stand up straight in front of the camera, with a slight smile and…

…the clothes preferably should not have letters, with the buttons closed.

Send me the photo as soon as you can, so I can finish your CV faster.

Thanks,
Joana

Day #3 – CV Delivery

Hey {{name}}.

I attached your CV to this email.

Have a look and let me know your opinion.

If you like it, start applying for job offers.

You must apply with calm and fill in all your details for each job offer.

Every day you’d have job offers, on the portals that we spoke about.

Your daily goal should be to apply for a minimum of 2 job offers.

I see you next week.

I’ll call you at 12:00, as always.

Have a great day,
Joana

e.) Didn’t Answer, Didn’t Pay (follow-up)

Hey {{name}}.

I’m Joana, I catch you on a good moment to talk?

(let the client speak)

I call you to know if you want to continue with your job searching project.

I have more interested people waiting and I do not have more available spots.

If you still want my help to find a job, I’ll need you to make the payment today.

If you don’t want it anymore, you can tell me, so I can give your spot to other people.

What do you say?

YES

Look I’ll send you my website and you can make the payment there.

I’ll also send you my catalog so you can choose your favorite CV design.

(let the client speak)

Then, I count on you that you make the payment today?

(let the client speak)

Cool. After you make the payment, send me the number of the design you like.

NO

Ok, it’s no problem.

I’ll let you my website and my catalog if you’d need it in the future.

(let the client speak)

Great. One more thing.

Can I call you in 2 weeks to see how your progress is going?

(let the client speak – usually they say yes)

Ok. Have a great day {{name}}.

Conclusion

Adapt the scripts to your offer.

Analyze why and where she used Urgency, Trust, Hard Questions…

And if you plan to implement what you learned here today…

…please reach out and share with me your results.

You can inspire others to take action!

Special thanks: Joana Gherz, Zineb Nouri and Benjamin Yeoh for inspiring me to write this post.

I'm a CRO marketing consultant and copywriter. The preeminent goal of this blog is to share everything I discover and learn with you... reading through can help you make better decisions on your business, save time, energy, and money.
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